How you can use digital marketing and pay-per-click (PPC) to boost the success of your business.
Research by McKinsey and Company conducted in May 2020 shows that decisions made now can have an impact at a later date. During this webinar, we'll look to the future, and how you can use digital marketing and pay-per-click (PPC) to boost the success of your business.
The key themes emerging in the current landscape for consumers is:
COVID has accelerated the shift to digital for B2B decision makers. Habits formed today will become the norm in the future, and decisions made during COVID will need to be sustained into the future.
There are two core strategies that businesses can follow:
The aim of reactivating and accelerating sales is to drive growth in the ever-changing landscape. Google provides tools that can help drive those results.
All tools are constantly updated and are available now. The work that you put in now will have a huge impact for the future and that engaging with customers in a digital way is the future.
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